PPC Executive

GForces is a leading supplier of ecommerce technology and software to the automotive industry. We provide the digital tools and support that enables vehicle manufacturers and retailers to sell new and used vehicles online to connected consumers. We’re helping the automotive industry prepare for a future where the entire vehicle buying journey is facilitated online. Through NetDirector® Auto-e, our class-leading software platform, we deliver user experiences that seamlessly integrate traditional showroom and digital dealership touchpoints.

We’re driving change in the automotive digital space at a global level. Our software and platform is used by OEMs, the world's largest dealer groups, and independent retailers throughout the UK, the Americas, Europe, APAC, MENA, the Far East, and Australia. 

 

The Role

As a PPC Executive you will be responsible for the build and on-going management of paid marketing campaigns for some of the UK’s leading car dealers and manufacturers. You will have experience in the proactive management of both Google Ads, Bing Ads & Social Advertising campaigns (Facebook Ads primarily).

 

This is an excellent opportunity for someone looking to develop their Digital Marketing career.  We are looking for someone hugely enthusiastic about Paid Marketing, with knowledge and passion for all things automotive a bonus! You must be confident, data-driven and 100% customer-focussed.

 

Key Responsibilities

§  Creation of Paid Advertising campaigns (Search, Display, Video & Social) on behalf of our extensive client base

§  On-going account management, optimisation and pro-active recommendations to client.

§  Regular meetings/catch-up calls with clients to ensure agreed KPIs are met/exceeded.

§  Liaising with wider marketing and account teams to support the planning, execution, monitoring and reporting of paid marketing campaigns

§  Working on a variety of Paid Marketing accounts with a wide range of budgets and using these budgets to drive the highest possible ROI for our clients.

§  Ensure online paid marketing campaigns are successful in terms of performance, results and budgetary expenditure.

 

Essential Skills

§  Minimum 2 Years’ experience working with Google Ads

§  Working knowledge and experience with Google Analytics

§  Passionate about the automotive industryDesirable

§  Google Ads Accredited (Fundamentals, Search & Display)

§  Bing Ads Accredited

§  Experienced with Facebook Ads Manager/Power Editor

§  Experience with Bid Management tools (e.g. Kenshoo, Marin)

§  Experience working with Data Studio

 

Salary

£25,000 DOE

 

Location

Birmingham

 

Department

Paid Marketing

 

Position Reports To

Head of Paid Marketing 

 

Benefits

  • 25 days holiday plus birthday off
  • Up to 5 additional days holiday for long service
  • GForces group pension plan
  • Discounted health care package
  • Preferential car buying rates
  • Childcare vouchers
  • Employee discount scheme
  • Enhanced maternity and paternity  
  • Quarterly appraisals and development planning
  • Regular socials and company events
  • Free fruit
  • Flexible hours

 

Job Application Privacy Notice

https://www.gforces.co.uk/job-applicant-privacy-notice/